Press

Oct Nov, 2016

Canadian Grocer

THE NEW STARTUP TREND? GO NICHE


Meet a group of entrepreneurs looking to take their own peice of grocery pie.

While Pirate Joe's brings food to Canandians from one of American's favourite grocery stores, another startup is focused on more local ones.

Cartly is an online delivery service catering to the Greater Toronto Area's growing South Asian population, providing access to more than 7,000 products from companies including MTR, India Gate, Tilda, Priya, Deep Foods and Shan.

Founder and CEO Praveen Korukonda says about 70% of the products offered by Cartly are ethnic.

The company primarily serves customers in Brampton, Etobicoke and North York, although it's also creating packages of non-perishable items that can be sent across the country. Cartly works with several Toronto-area ethnic grocers, including India Bazaar and Fresh Food Market.

Korukonda won't say how many orders the company fills in a typical month, but says that between 60% and 70% of the customers are repeat users. Average basket size ranges between $75 and $80 - approximately double the size from when the company first launched.


04 Dec, 2015

Weekly Voice

CARTLY...Technology meets Grocery and delivers it to our homes.


Canada is a tech savvy country with a high density of smart phones,tablets aided by reliable high speed internet.Majority including those from India and the Indian subcontinent do quite a bit of their buying over the internet for all kind of stuff.

However when it comes to groceries,we suddenly hit a wall. This is where a technology enabler and innovator from India is aspiring to step in and carve a niche for his company CARTLY....A start up which aims to integrate technology with traditional brick and mortar Asian grocery stores and make life even more convenient.



Delivering groceries at surprisingly low costs


Cartly is an online grocery delivery service that is exclusively designed for ethnic/community based grocery buyers to save their time and effort!

Here’s the story of Cartly as told by its founder Praveen Korukonda:

Describe how the idea of Cartly was born?

The whole story of Cartly starts from our back home, India. My mom used to prepare the list of groceries needed weekly and sends the list to grocery store. The store guy packs the order and delivers it to home. We are used to such type of grocery shopping.

When we came to Canada initially, we found that our weekly grocery needs were not met with single store. Mainly the food we use in our daily life are not available in supermarkets like Walmart or Costco. So we end up going to multiple stores. We did not had vehicle at that time. We had to carry heavy groceries from stores till home, especially the rice and atta bags which would be 20lb each. It was worse when it is winter.


15 Sep, 2015

Canadian Business

How a wave of delivery startups are remaking grocery shopping


Cartly, a Brampton, Ont.-based startup, aims to offer delivery of ethnic goods. Cartly hopes to team up with Toronto-area ethnic supermarkets, which are less likely to have their own online businesses, says CEO, Praveen Korukonda.


Toronto’s Tech start ups changing the grocery game


With the e-commerce market in Canada estimated at $30 billion this year alone, it’s no surprise that tech start ups are looking at the grocery sector for opportunities.

Ethnic grocers serving Canada’s multicultural shoppers will also have options to get in on the action. Startups like Cartly, for example, provide a platform that gives South Asians the ability to get delivery from their local South Asian grocer – a service that is common in their home countries, said a report.

Experts say that the grocery industry benefits from these types of tech startups as they want to work grocery stores. Instabuggy’s platform for example, integrates both on the consumer’s end and the retailer’s end seamlessly.

Most agree that the opportunity lies within dense urban downtown areas where young professionals, millennials don’t have cars and spend a lot of time at work.


21 Apr, 2015

Tech Vibes

Toronto Founder Institute Celebrates Second Cohort Graduation


The Toronto Founder Institute celebrated the graduation of their second cohort ever today at the Weir Foulds office in the Toronto-Dominion Tower last night.

For this cohort, 225 people applied, 99 people enrolled, 58 made it past the first week and only 14 graduated.

Cartly, a platform that gives South Asians home ordering options and delivery from their local South Asian grocer – a service that is common in their home countries.