Charcoal has a long and proven history as a powerful and effective ingredient to aid oral care. It has natural binding adhesive qualities, meaning that when you brush your teeth, the charcoal binds to the stains and your teeth and helps to reduce them. Dabur Herbal Activated Charcoal Toothpaste is enriched with natural, herbal ingredients and utilizes the powerful whitening properties of activated charcoal to strip away stains, leaving you with a stunningly white smile. The product is free from parabens and has no added fluoride. It is enriched with natural ingredients that give you a naturally healthy smile.